Since 2007A
19
Years buying paid media
Performance marketer
Scaling traffic that converts
Nearly two decades turning paid clicks into profit.
Drag to spin the globe
In the auction
since2007
since2007
ChannelsB
8
Traffic channels
North starC
ROI
The metric that matters
01About
A performance marketer, not a spectator.
Since 2007 I've lived inside the auction: buying, testing and scaling media across the major traffic sources. Creative instinct meets cold data. Platforms change. The discipline doesn't.
02Expertise
Built for scale, tuned for margin.
Paid Media Buying
Search, social, native and display. Budgets grow only as fast as returns allow.
Conversion & Funnels
Landing pages and funnels, tested variant by variant, from impression to revenue.
Tracking & Attribution
Clean data and attribution, so spend follows signal, not guesswork.
Scaling & Optimization
Small edges, compounded into profitable scale.
03Channels
Eight channels. One standard.
Wherever the audience is, as long as the numbers add up.
- Paid Search
- Paid Social
- Native Advertising
- Push & Pop
- Display & Programmatic
- Affiliate & CPA
- Email Traffic
- Video & In-App
04Journey
A long game, played well.
2007
Into the auction
Started buying performance media as online advertising came of age.
2010s
Scaling across sources
Expanded into search, social and native, and built the testing and tracking to stay profitable.
Today
Compounding the edge
Nearly two decades of pattern recognition, applied to today's channels.
05Philosophy
Spend with conviction. Scale with proof.
Bigger budgets are earned. Every dollar proves itself before the next one goes in.